Searching for a bridal ring by "budget" makes it easier to narrow candidates. Here, based on the lowest prices (setting prices) of the engagement and wedding rings listed on dot Bridal, we summarize a guideline of brands by price range. Because engagement rings are priced separately from the center stone (diamond), the actual total is the setting plus the diamond (for details, see the engagement ring price guide).
Each price range links to the price-range filter of the brand comparison chart. You can compare in detail by sorting and filtering.
Search under 100,000 yen
Brands in the under-100,000-yen range: Daniel Becks, Ankhore, Cher Luv.
Search the 100,000–140,000-yen range
Brands from the 100,000–140,000-yen range: Amour Amulet, Paveo Chocolat, Coffret Couleur, Vivage, Prima Porta, Aimeroir, Baum, Ennowa, Promise Ring, Milk & Strawberry, Heart Island, Lore Novel.
Search the 150,000–190,000-yen range
Brands from the 150,000–190,000-yen range: Lettet mitte, Neu Spur, Ironoha, Stel Giurare, Ecturo.
Search 200,000 yen and up
Brands from 200,000 yen and up: Mau Oli.
Tips for deciding a budget
- Decide a comfortable total first, then balance the setting and the diamond (for engagement rings).
- For wedding rings bought as a pair, or to combine engagement + wedding, also compare set rings.
- Prices are guidelines. Check the latest price and stock on each brand and store page.
Know the budget breakdown
When thinking about budget, splitting the breakdown makes it clearer.
- Engagement ring: ring setting + center diamond (the listed price is the setting; the diamond is separate)
- Wedding ring: price per ring × 2 rings
- Set ring: engagement + wedding together, easier to keep the total down
Ways to keep the budget down
- Don't overpay for "invisible differences" in the diamond 4Cs (Color G–H, Clarity VS–SI)
- Keep the metal and design simple
- Choose a set ring
Check points by budget
Once you've decided a price range, narrow the target brands with the comparison chart's price-range filter and check the number of stores and taste as well. Even within budget, considering after-care (resizing, warranty) too brings more confidence.
How to think about the average budget
"How much does everyone spend?" is tempting to ask, but what matters is an amount both of you feel comfortable with. In dot Bridal's listed data, engagement rings center on roughly 130,000–200,000 yen for the setting, and wedding rings on roughly 130,000–200,000 yen per ring. Adding the diamond (engagement) or two rings (wedding) gives you a view of the total.
Examples of budget allocation
- Prioritize the engagement ring: allocate more to the diamond, and keep the wedding rings simple.
- Prioritize the wedding rings: allocate to the two you wear daily, and keep the engagement ring's diamond smaller.
- Balanced: use a set ring to keep the total down while getting both.
Tips to avoid going over budget
- Decide the upper total first, before you start looking
- Don't overpay for "invisible differences" in the diamond 4Cs
- Factor in incidental costs like engraving, resizing, and warranty
Once you've settled on a price range, narrow from the engagement ring list and wedding ring list, and check the real thing with Store Search.