Verty is a coined word made from "vert" (green) and "verity" (truth). The green of "vert" represents the color at the center of the rainbow's seven colors.Verty's logo mark depicts two griffins "continuing to protect the family's treasure." The griffin is a legendary sacred beast said to be a combination of the king of birds and the king of beasts,and because of the legend that it "continues to guard gold," it is considered a symbol of royal "flight" and "abundance." With a world-class aesthetic eye, we carefully select items from Japan and abroad to bring you true brilliance that becomes your family's treasure.
◆Store Image◆
Verty is a select shop with two stores in Yamagata Prefecture, offering a wide range of engagement ring, marriage ring, and diamond jewelry brands, making it one of the largest engagement and wedding ring select shops in Yamagata Prefecture. It offers a calm space fitting for finding a piece of jewelry to treasure for a lifetime, where you can take your time discussing something so important. The store layout is carefully designed so that customers' sightlines don't overlap with other customers."I'm so glad I came to Verty!" — hearing these words is our greatest joy and pride.
◆Brands Carried◆
The number of brands available in-store is one of the largest selections in Yamagata Prefecture! We carry numerous brands from both Japan and abroad. Our lineup includes simple designs, antique-style designs, cute designs featuring pink diamonds, Hawaiian-style engagement and wedding rings, and much more. We also carry many brands that are exclusively available here in Yamagata Prefecture.
We are especially proud of our lineup of the following brands.
At Verty Yamagata, we promise you'll find the happiest rings for you both from our abundant selection of designs and brands.
◆Location and Access◆
2-20-20 Teppocho, Yamagata-shi, Yamagata
TEL：023-625-5151
Verty Yamagata is conveniently located for easy access not only from within Yamagata City but also from surrounding municipalities. By car, it's about 15 minutes from the Yamagata Zao IC on the Tohoku Expressway, about 20 minutes from Tendo City, about 30 minutes from Sagae City, and about 25 minutes from Kaminoyama City. We have a spacious parking lot, so customers coming from farther away can visit with peace of mind.
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Verty Yamagata carries high-quality engagement rings featuring carefully selected diamonds, as well as high-quality wedding rings in a variety of styles. Why not try on and compare different rings to find the engagement ring and wedding ring that truly suit you both at "Verty Yamagata"?